Shrlock is an all-in-one platform built for independent HR consultants and fractional HR leaders, combining client management, project tracking, scheduling, and invoicing in a single workspace.
Our goal was to create a marketing website that clearly communicates the platform's value, supports content growth, and guides visitors toward starting a free trial.
We started by mapping out the site structure and exploring multiple design directions, shaping the visual language and messaging through close collaboration with the client.
We started by mapping out the site structure and exploring multiple design directions, shaping the visual language and messaging through close collaboration with the client.
We started by mapping out the site structure and exploring multiple design directions, shaping the visual language and messaging through close collaboration with the client.
We started by mapping out the site structure and exploring multiple design directions, shaping the visual language and messaging through close collaboration with the client.
We started by mapping out the site structure and exploring multiple design directions, shaping the visual language and messaging through close collaboration with the client.
A complete design system was created to establish consistency across the website, including typography, colors, iconography, and reusable UI components.
A complete design system was created to establish consistency across the website, including typography, colors, iconography, and reusable UI components.
A complete design system was created to establish consistency across the website, including typography, colors, iconography, and reusable UI components.
A complete design system was created to establish consistency across the website, including typography, colors, iconography, and reusable UI components.
A complete design system was created to establish consistency across the website, including typography, colors, iconography, and reusable UI components.
The home page was designed to communicate Shrlock's value quickly and clearly. Content was structured to guide visitors from understanding the problem to exploring the solution and taking action.
The home page was designed to communicate Shrlock's value quickly and clearly. Content was structured to guide visitors from understanding the problem to exploring the solution and taking action.
The home page was designed to communicate Shrlock's value quickly and clearly. Content was structured to guide visitors from understanding the problem to exploring the solution and taking action.
The home page was designed to communicate Shrlock's value quickly and clearly. Content was structured to guide visitors from understanding the problem to exploring the solution and taking action.
The home page was designed to communicate Shrlock's value quickly and clearly. Content was structured to guide visitors from understanding the problem to exploring the solution and taking action.
We designed a mega menu that organizes Shrlock's product, services, and resources into a clear, structured layout.
We designed a mega menu that organizes Shrlock's product, services, and resources into a clear, structured layout.
We designed a mega menu that organizes Shrlock's product, services, and resources into a clear, structured layout.
We designed a mega menu that organizes Shrlock's product, services, and resources into a clear, structured layout.
We designed a mega menu that organizes Shrlock's product, services, and resources into a clear, structured layout.
Each product page focuses on real consultant workflows, demonstrating how Shrlock simplifies day-to-day operations rather than presenting features in isolation.
Each product page focuses on real consultant workflows, demonstrating how Shrlock simplifies day-to-day operations rather than presenting features in isolation.
Each product page focuses on real consultant workflows, demonstrating how Shrlock simplifies day-to-day operations rather than presenting features in isolation.
Each product page focuses on real consultant workflows, demonstrating how Shrlock simplifies day-to-day operations rather than presenting features in isolation.
Each product page focuses on real consultant workflows, demonstrating how Shrlock simplifies day-to-day operations rather than presenting features in isolation.
The services section was structured to clearly present the additional support and expertise available to Shrlock users – communicating value beyond the core product.
The services section was structured to clearly present the additional support and expertise available to Shrlock users – communicating value beyond the core product.
The services section was structured to clearly present the additional support and expertise available to Shrlock users – communicating value beyond the core product.
The services section was structured to clearly present the additional support and expertise available to Shrlock users – communicating value beyond the core product.
The services section was structured to clearly present the additional support and expertise available to Shrlock users – communicating value beyond the core product.
Additional pages were crafted to support users throughout their decision-making journey, providing clear information, building trust, and creating multiple opportunities for conversion.
Additional pages were crafted to support users throughout their decision-making journey, providing clear information, building trust, and creating multiple opportunities for conversion.
Additional pages were crafted to support users throughout their decision-making journey, providing clear information, building trust, and creating multiple opportunities for conversion.
Additional pages were crafted to support users throughout their decision-making journey, providing clear information, building trust, and creating multiple opportunities for conversion.
Additional pages were crafted to support users throughout their decision-making journey, providing clear information, building trust, and creating multiple opportunities for conversion.
The resource ecosystem brings together demos, educational content, practical tools, and industry insights, supporting visitors at every stage of their decision-making process.
The resource ecosystem brings together demos, educational content, practical tools, and industry insights, supporting visitors at every stage of their decision-making process.
The resource ecosystem brings together demos, educational content, practical tools, and industry insights, supporting visitors at every stage of their decision-making process.
The resource ecosystem brings together demos, educational content, practical tools, and industry insights, supporting visitors at every stage of their decision-making process.
The resource ecosystem brings together demos, educational content, practical tools, and industry insights, supporting visitors at every stage of their decision-making process.
Development in Webflow included a scalable CMS structure for articles, success stories, and downloadable resources, with responsiveness and performance considered throughout.
Development in Webflow included a scalable CMS structure for articles, success stories, and downloadable resources, with responsiveness and performance considered throughout.
Development in Webflow included a scalable CMS structure for articles, success stories, and downloadable resources, with responsiveness and performance considered throughout.
Development in Webflow included a scalable CMS structure for articles, success stories, and downloadable resources, with responsiveness and performance considered throughout.
Development in Webflow included a scalable CMS structure for articles, success stories, and downloadable resources, with responsiveness and performance considered throughout.
We created a collection of custom-designed playbooks and reports that support Shrlock's content strategy, turning educational resources into valuable lead-generation assets.
We created a collection of custom-designed playbooks and reports that support Shrlock's content strategy, turning educational resources into valuable lead-generation assets.
We created a collection of custom-designed playbooks and reports that support Shrlock's content strategy, turning educational resources into valuable lead-generation assets.
We created a collection of custom-designed playbooks and reports that support Shrlock's content strategy, turning educational resources into valuable lead-generation assets.
We created a collection of custom-designed playbooks and reports that support Shrlock's content strategy, turning educational resources into valuable lead-generation assets.
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